10 Questions with Wendy Kidd

Each & Every Detail

Planner - Wendy Kidd

10 Questions with Wendy Kidd

1. Introduction: What's your story?

Each & Every Detail was created in 2005 by our owner, Wendy Kidd, where she began by specializing in weddings. Her belief in providing each couple with loyal and high-quality service led her to create a company where she could do just that! She fell in love with the industry and jumped right in, volunteering on boards of local industry groups and taking on leadership roles to support higher standards in the industry. The company grew quickly and in 2009, Wendy added her first team members at the same time she became an instructor with the American Association of Certified Wedding Planners. Her passion for education helped create an amazing team of women who each carried on the tradition of helping couples plan the weddings of their dreams while having fun!

Today, Each & Every Detail is known as the premier wedding and event planning studio in the North Dallas area and is respected throughout the events industry in the DFW metroplex. Our team is proud to offer event planning services to all types of clients. We love being their go-to resource, helping them create beautiful and fun moments in their lives.

2. What's your experience as a wedding planner? How many weddings have you planned?

My passion for helping couples enjoy wedding planning and create the wedding of their dreams is why I founded Each & Every Detail. I started in the industry as a wedding and events venue manager, and after working with couples lost in the planning process, I jumped into wedding planner training and started my company while working full time at a venue in 2005. Within a year, I took the leap and took Each & Every Detail full-time. Since then I have planned hundreds of weddings and events. I have loved helping couples plan their wedding ever since! My intuition is her greatest strength in working with my clients. I love getting to know them and figuring out what would make them happy so I can deliver it. I am a Certified Master Wedding Planner with the American Association of Certified Wedding Planners and have been an instructor in their training courses since 2009.

3. What sorts of services do you offer (month-of coordination, full-service planning, or à la carte planning)?

From small and intimate to big and grand, we can help you plan your event down to the smallest detail. We offer Wedding Day Management for those couples who want to relax, not only on the wedding day but during the planning process because we're there early enough to make sure no detail is missed. We help you jump-start the planning process, setting you up for success with advice and education, along with custom vendor recommendations to fit your needs and budget. Out Full Planning & Coordination Package combines all of your own design ideas with our planning expertise, giving you peace of mind in knowing that we’re on your side to make sure all the details are covered. With our Elite package, we take charge of the design of your wedding so you can sit back and enjoy the ride! Our focused approach still gives you full control over all decisions, but we obtain your vendor proposals and compile the best choices into a single plan for your approval. Whether you select elite planning and design, full service, or wedding day management, we make sure everything comes together so that you can enjoy your day and your guests.

We also partner with some of the country's premier wedding and social stationery manufacturers to create curated invitation suites and event branding that makes a lasting impression with your guests. This includes custom gifts and wedding day accessories such as seating charts, table numbers, coasters, cocktail napkins, event signage, and so much more. Visit our showroom to see all the options!

4. How do payments work (a percentage of the wedding budget, a flat fee etc.)? What are the different packages that you offer and which one is your most popular package?

Our pricing is custom and based on what kind of help you are needing. Each couple is different, and after we sit down to get to know your priorities we are happy to give you a custom quote.

5. Who else is in your team and how many people on your staff will be at the wedding?

We have one other planner, Megan Burkett, who had been a lead planner for three years. Megan has been apart of our team since 2016.

Shawna Pilcher is our brand ambassador and an assistant planner. She is our social media guru!

Katie McClure is our team coordinator and an assistant planner. She helps to keep us organized and schedules all our appointments for us.

6. What happens if you're sick or otherwise unable to be there on the day of the wedding?

We are always on call as a backup for one another in the case that one of us gets sick. As planners, we always have plans A, B, and C in place!

7. How many meetings will you have with the couple and how will they be involved?

The number of meetings each couple has depends on the service level they chose. We are available by email or text for all our clients during our business hours to answer questions and keep the ball rolling with planning.

Our couples are involved in each step of the process as much or as little as they would like to be. Some couples want to be in the driver seat when planning and we are there to give vendor recommendations, help with the logistics, and answer any questions along the way. Other couples know what they want but would rather someone else steer the ship, and in that case, we go to some or all meetings for them. It is really up to the couple how involved they are wanting to be!

8. Will you handle the invitations, from wording and ordering to the addressing and mailing? What about guest list coordination and RSVPs?

We work with premiere stationery companies and can handle any stationery needs. We also manage your guest list and RSVPs for our Full Service and Elite Packages.

9. Do you handle rentals? Will you coordinate delivery, arrival and set up times with the photographer, the florist, the musicians and the caterer/banquet manager?

We actually have an inventory of rentals for our clients to choose from. If they are needing anything above that, we are happy to coordinate rentals for our Full & Elite clients or recommend rental companies for our Wedding Day Management clients.

We contact each of your vendors to make sure no detail gets missed. We will put together a floor plan, timeline, ceremony order, and make sure everyone is on the same page so that we are set up for success on your wedding day.

10. Can you create a timeline that tells everyone involved in the planning process (other pros, members of the wedding party, to-be-weds and families) what to do and when to do it? How will you make sure everyone sticks to the schedule?

We create a timeline with you to make sure we have a smooth day. The timeline includes all arrival times and any important details so that all vendors are on the same page. We also have final meetings with vendors to discuss the details and any important requests by the couple, that way everyone arrives on the wedding day as prepared as possible. We are usually the first ones to arrive on the wedding day and the last ones to leave, managing the day's events and any issues that arise.



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