10 Question with Casey Armstrong

Save the Date Events

Planner - Casey Armstrong

10 Question with Casey Armstrong

1. Introduction: What's your story?

Hi, I’m Casey! Events have always been a part of my life and it’s truly my passion. I have a degree in Fashion Marketing and started out doing fashion shows here in Milwaukee. After some time, I went into the corporate world of HR where I was still very involved in event planning and coordination. I was a bridesmaid TEN times and I loved being able to help my friends being their vision to life. In 2010 I started Save the Date Events and it has been such an amazing journey. I truly love what I do and love the couples I work with! I’m recently engaged and holy cow... it’s so much easier planning other people’s weddings than your own!

2. What's your experience as a wedding planner? How many weddings have you planned?

I have helped plan and coordinate roughly 75 weddings in my professional career. I’d say my experience with those ranges from every end of the spectrum and every detail you can think of! Each couple and wedding is different and unique, and always has its own challenges that I love taking care of without anyone ever knowing what happens behind the scenes!

3. What sorts of services do you offer (month-of coordination, full-service planning, or à la carte planning)?

I primarily focus on day of coordination (which is really 6 month or month of coordination!) and often have couples that will ask for referrals or recommendations of vendors I’ve worked with before. I’m always happy to share my experiences!

4. How do payments work (a percentage of the wedding budget, a flat fee etc.)? What are the different packages that you offer and which one is your most popular package?

My day of coordination services start at $1250 and cover pretty much everything you could think of from start to finish!

5. Who else is in your team and how many people on your staff will be at the wedding?

I am typically a one woman show, but bring in an assistant when needed. I am always at every wedding start to finish and only book one wedding per day.

6. What happens if you're sick or otherwise unable to be there on the day of the wedding?

I have an assistant who is able to help in any emergencies!

7. How many meetings will you have with the couple and how will they be involved?

We typically start with a phone call to get to know one another, go over the event and what the couple visions, to ensure it’s a good fit for both sides. After that, I typically like to set up and in person meeting to talk logistics, timelines, vendors, etc. About 1 month out from the date, we can definitely plan to talk more frequently, usually by phone, email, or text. I’m always available for let minute questions or insight.

8. Will you handle the invitations, from wording and ordering to the addressing and mailing? What about guest list coordination and RSVPs?

I’m not often asked to do this, but it is a request I can handle.

9. Do you handle rentals? Will you coordinate delivery, arrival and set up times with the photographer, the florist, the musicians and the caterer/banquet manager?

Yes, this is definitely something I cover in my services.

10. Can you create a timeline that tells everyone involved in the planning process (other pros, members of the wedding party, to-be-weds and families) what to do and when to do it? How will you make sure everyone sticks to the schedule?

I do help with creating timelines; however I have always thought the photographer’s to be most accurate. I recommend using one provided by the photographer and I have no problem ensuring everyone is where they need to be. I am a stickler for time and run a very tight ship! Haven’t had an issue yet, knock on wood!



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